Band Advice
A series of short podcasts offering advice to musicians on promotions and other interactions with the music industry.
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Some thoughts about – and a good, green idea for – Music Submissions
There was a time, 15 years ago, when the wealth of CDs that suddenly started coming my way, as a full-time booker at a dive bar, was exciting and fun. Opening packages mailed from across the country was exciting – who knew what fabulous undiscovered gem was lurking inside that yellow padded envelope? Now I find myself looking at CDs – or any physical media music submissions – with a sense of weariness. The thrill of discovery is still strong, but it’s sometimes overwhelmed by the knowledge that every CD and paper package represents a use of resources that isn’t very smart or justifiable. I know there are some bookers/DJs/industry…
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A brief commentary on band websites and bios
I get a bit frustrated when I’m working to promote a band and they don’t have what I need in an easily-accessible format. Considering that all promoters are looking for the same things from artists, it always boggles my mind a bit when I can’t find what I’m looking for an an artist’s site, or when their bio is so poorly-written that it’s unusable. Remember when writing your bio that you’re talking to several audiences – fans, bookers/promoters, and media. Make sure that what you’re writing would be interesting and useful to those audiences – are there descriptive sentences that reporters and promoters can use to tell their audiences…
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On not getting gigs or grants.
The work I do means saying “No” a lot more than “Yes.” Whether I’m working as a booker or jurying a grant or award, the ability to say no clearly, politely, and unequivocally is one of the most valuable skills I’ve developed. As AD of the Peterborough Folk Festival, I’d generally get about 700-1000 submissions from musical acts, and I’d have 25 or so slots to fill. At minimum, I’d be listening, evaluating, and saying “No” 675 times to hopeful artists who’d poured their time, energy, sweat, and cash into their work. The jury for Artsweek Peterborough ((A festival which I saved from certain death, restructured, and ran for 2 years.)) got…
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What goes in an EPK?
It’s Autumn, the time of year when an artist’s thoughts turn to next Summer’s gigs. You’ve come off the road for the year, and you want to make sure that the promotional material that you’re putting out there is working for you. And you’re thinking of creating – or re-assessing – an EPK. An Electronic Press Kit is a page on your website that provides resources for bookers, media, and technicians. My theory is that a website, overall, is for personal interaction with fans, but the EPK page on your website is for your professional interactions. It’s for someone in a hurry who sees literally thousands of band sites and just wants…
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Musicians: It’s worth paying artists.
You’re a musician; you work hard to hone your craft, you practice, you rehearse, you write and re-write, you book your own gigs and manage your website and do your own promo, and when you make some money you plough it back into your work, upgrading your gear, fixing the car, paying rent on your rehearsal space. You’ll fiercely defend a musician’s right to get paid, making jokes – sometimes bitter – about driving $5000 in gear in a $500 car to a gig where you’re paid $50. You lament the culture of free music – people so used to downloading Kanye illegally that they forget that most musicians do not…
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Folk Music Ontario Conference
The Folk Music Ontario Conference ((Formerly the Ontario Council of Folk Festivals!)) is an annual event that draws just under a thousand artists, presenters, and other music industry people to hang out together, jamming, learning, and talking music for four days every October. It’s always a highlight of the year, a chance for bookers, promoters, writers, and DJs to hear some of the best emerging touring acts in one place over one weekend in one hotel. This year, the conference takes place in Mississauga, Ontario. Secret Frequency founder and writer Candace Shaw will be in all of her usual haunts at the conference – wherever there’s good music or good…
